Well guys and girls, just a quick post on why I think content is king in terms of successful seo. The bottom line is Google is looking for fresh and original content when it is processing its algorithm however as coming up with original quality content is not an easy task and takes some time and hard work, many people choose to try and skip this step and do not put as much emphasis on it as they should and this same point goes for original article writing and marketing.
Any new account that I get I do recommend a blog whether it is on their website or off their website, I always think a good company blog is essential to success. Firstly because it is a great source of inbound links to your website and also to other people websites. Secondly their is a lot of relevant content getting put on a blog especially if it is kept up to date each day. Finally people often search for what we in the seo game call 'long tail keywords' and these can be covered by doing blog posts on quite popular phrases or on various topics.
Take this blog entry that I am putting in now. If I get a few links coming into this particular page then I could end up ranking quite well when someone types in the key phrases, original content is king. Simple.
For my business I have 2 blogs, one is more formal that when I get sometime I will incorporate into my actual website and this blog is a little more informal, where I can write about topics and then go off on a tangent and discuss the fact I am just about to go to the gym (see what I did there).
Anyway if you want to be a success in seo, start at the basics, and get your content original and regularly updated - the google gods will appreciate it and reward you well.
Showing posts with label content writing. Show all posts
Showing posts with label content writing. Show all posts
Monday, 8 November 2010
Saturday, 30 October 2010
Importance Of Blog Updating
Updating a blog can be a bit of a long process and sometimes it is very difficult to write 300 words or so on a subject every single day. For J21Media I currently have 2 blogs going as I have a lot to say with the amount of articles and work I am learning and doing each day.
Also at the moment I am really trying to push the key words I am going for and to be honest the results that I am achieving in such an early stage are providing me with all the encouragement I need. The key terms are doing good and I do think the term affordable seo is going to be the one that I nail to Page 1 Google first out of content writing, copywriting services and copywriter.
Copywriter is going to be the longest and probably the hardest to nail down however I think if I can achieve some solid anchor text back links from some good sources then I feel this will get me ranking well quite soon.
Updating a blog each day however is important because Google will keep indexing your blog if it is constantly being updated because it sees it as relevant and new all the time. By having 2 blogs as well I can use one blog for targeting the index page of the back links and the other blog i.e. this blog at targeting my Tier 2 pages so that they get the variety and some link love as well.
My next big intention is to finish off my website as I have a lot more content to go on it and also to start thinking about exactly what services I will be offering. I think I will offer a link building services because I do think that is essential to successful seo and I do know how to do it as well.
Also at the moment I am really trying to push the key words I am going for and to be honest the results that I am achieving in such an early stage are providing me with all the encouragement I need. The key terms are doing good and I do think the term affordable seo is going to be the one that I nail to Page 1 Google first out of content writing, copywriting services and copywriter.
Copywriter is going to be the longest and probably the hardest to nail down however I think if I can achieve some solid anchor text back links from some good sources then I feel this will get me ranking well quite soon.
Updating a blog each day however is important because Google will keep indexing your blog if it is constantly being updated because it sees it as relevant and new all the time. By having 2 blogs as well I can use one blog for targeting the index page of the back links and the other blog i.e. this blog at targeting my Tier 2 pages so that they get the variety and some link love as well.
My next big intention is to finish off my website as I have a lot more content to go on it and also to start thinking about exactly what services I will be offering. I think I will offer a link building services because I do think that is essential to successful seo and I do know how to do it as well.
Wednesday, 27 October 2010
Keyword Stuffing and Paid Links For SEO
A lovely Wednesday morning in the South East in Wiltshire and i am happier today firstly because the heating has been on meaning that I am not wearing three jumpers and secondly because the weather is quite nice out. Don't get me wrong it is still freezing but something about a nice blue sky even if cold that makes you feel better than a cloudy grey one.
Anyway today I have been working my way through Chapter 9 of my seo guide from Seomoz and it has been around seo myths and manipulating the search engines and general 'black hat' techniques. All the techniques at one point or another in my past when I hadn't a clue about seo would be ideas that have come to my mind. I am glad to see how the search engines handle these bad practises because at the end of the day, it makes for better search results and everyone benefits from good results. Also now i am pursuing a career in white hat seo work, it means that I can have some long term success in something. I guess the attraction to the 'black hat' seo stuff or 'the dark side' is down to the ease of doing it. I like to go to the analogy that if something were easy then everybody would be doing it. 'White hat' is the way forward - definitely.
My key words are going well and I have been doing some link building but I will begin this properly next week and also some article marketing as well. I will write an article around the keyword 'content writing' later and submit it to the article directory ezinearticles and hopefully i will begin to rank well for that keyword soon.
'Affordable seo' is still doing OK but hopefully the more links that start getting indexed then the better that will do. I anticipate that over November if I push correctly on the article marketing and get 20 articles out there and also get some solid link building done i.e. 40 links, then I am hopeful I will be page 5 minimum for all my key terms and page 1 for my long tail key terms. I will use my blog posts to work on my long tail keywords and use them for the anchor text back links.
Anyway today I have been working my way through Chapter 9 of my seo guide from Seomoz and it has been around seo myths and manipulating the search engines and general 'black hat' techniques. All the techniques at one point or another in my past when I hadn't a clue about seo would be ideas that have come to my mind. I am glad to see how the search engines handle these bad practises because at the end of the day, it makes for better search results and everyone benefits from good results. Also now i am pursuing a career in white hat seo work, it means that I can have some long term success in something. I guess the attraction to the 'black hat' seo stuff or 'the dark side' is down to the ease of doing it. I like to go to the analogy that if something were easy then everybody would be doing it. 'White hat' is the way forward - definitely.
My key words are going well and I have been doing some link building but I will begin this properly next week and also some article marketing as well. I will write an article around the keyword 'content writing' later and submit it to the article directory ezinearticles and hopefully i will begin to rank well for that keyword soon.
'Affordable seo' is still doing OK but hopefully the more links that start getting indexed then the better that will do. I anticipate that over November if I push correctly on the article marketing and get 20 articles out there and also get some solid link building done i.e. 40 links, then I am hopeful I will be page 5 minimum for all my key terms and page 1 for my long tail key terms. I will use my blog posts to work on my long tail keywords and use them for the anchor text back links.
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